介绍谷歌的全新标识

2019-06-08 13:53:37

来源标题:介绍谷歌的全新标识

  

  介绍谷歌的全新标识

  现在由控股公司Alphabet拥有的搜索巨头非常认真地对待它的信件,这一点不足为奇。

                  这些标志性的,多色的六个角色必须在任何地方,无处不在地看起来都很好 - “甚至在最小的屏幕上,”产品管理副总裁Tamar Yehoshua和用户体验总监Bobby Nath在公司博客上写道。这意味着符号必须在您的台式电脑上闪耀,在汽车中闪烁,在手表上炫目,在手机上闪烁,在您的智能隐形眼镜中唱歌,并请在两者之间的任何地方请眼睛。

                  “G-o-o-g-l-e”不能变老。因此,为了保持目前的多屏幕时代,该公司决定推出一个全新的标识。

                  更新将字母扁平化为无衬线字体,并柔化其调色板。对于这个搜索巨头来说,这是一个更现代的外观 - 似乎从Alphabet自己的简洁字标中得到了启发。

                  您可以在公司博客的视频中了解有关Google徽标演变的更多信息。正如Yehoshua和Nath所说,设计是一个不断迭代的过程。

                    

                      

                  

                    

                      

                  

                    

                      

                        这不是我们第一次改变我们的外观并且它可能赢得了最后一次,但我们认为今天的更新反映了Google(GOOG)在搜索,地图,Google等方面为您提供的所有方式。 Gmail,Chrome等等。我们认为我们已经充分利用了谷歌(简单,整洁,丰富多彩,友好),并且不仅仅为今天的谷歌而且为未来的谷歌重塑它。

                  您很快就会看到我们的产品推出新设计。希望你喜欢它!

                      

                    

                  今年早些时候,Facebook(FB)也推出了一款新的轻量级移动优化徽标。德国汽车制造商宝马(BMW),餐饮连锁店IHOP(DIN)和爱彼迎(Airbnb)等公司最近都采用了这种方式。

                  外观,名字,外表,媒介 - 它们来去匆匆。这不会阻止Google出现蓝色,红色,黄色和绿色。

                  订阅数据表,财富的日常技术商业通讯。

                  

                      了解Google徽标多年来如何演变

                  

                    

                      

                            

                              

                              

                                

                                        

                                    

                                

                                

                                    1997年

                                    谷歌/ Wayback Machine

                                

                              

                            

                            

                              

                              

                                

                                        

                                        

                                          

                                        

                                    

                                

                                

                                    1997年

                                    谷歌/ Wayback Machine

                                

                              

                            

                            

                              

                              

                                

                                        

                                        

                                          

                                        

                                    

                                

                                

                                    2001年

                                    谷歌/ Wayback Machine

                                

                              

                            

                            

                              

                              

                                

                                        

                                        

                                          

                                        

                                    

                                

                                

                                    2003

                                    谷歌/ Wayback Machine

                                

                              

                            

                            

                              

                              

                                

                                        

                                        

                                          

                                        

                                    

                                

                                

                                    2010

                                    谷歌/ Wayback Machine

                                

                              

                            

                            

                              

                              

                                

                                        

                                        

                                          

                                        

                                    

                                

                                

                                    2013

                                    谷歌/ Wayback Machine

                                

                              

                            

                            

                              

                              

                                

                                        

                                        

                                          

                                        

                                    

                                

                                

                                    2015年

                                    谷歌

                                

                              

                            

                  

                      

                      

                        

                      

                    

                    

                      

                        

                          

                          1的

                                  7

                          

                        

                        

                          

                        

                        

                          

                          

                        

                        

                      

                    

                      

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